Companies with the highest loyalty ratings and retention rates grew revenues 250% faster than their industry peers and delivered two…
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Flagging at-risk subscribers for direct-to-consumer media services
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The proliferation of subscription models has increased across industries: from direct-to-consumer brands for shaving supplies and prepared meals to streaming…
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84. 51° is the data analytics powerhouse created by Kroger to process data from its customer loyalty program in order…
Continue ReadingAnalyzing Customer Attrition in Subscription Models
Download the notebooks to demo the solution covered below The subscription model is experiencing a renaissance. Gone are the…
Continue ReadingCustomer Lifetime Value Part 2: Estimating Future Spend
Download the Customer Lifetimes Part 2 notebook to demo the solution covered below, and watch the on-demand virtual workshop to…
Continue ReadingOn-Demand Virtual Session: Customer Lifetime Value
Before you can provide personalized services and offers to your customers, you need to know who they are. In this…
Continue ReadingCustomer Lifetime Value Part 1: Estimating Customer Lifetimes
The biggest challenge every marketer faces is how to best spend money to profitably grow their brand. We want…
Continue ReadingHow AI is Transforming the Customer Experience
Today’s customer experience is practically unrecognizable from just a few years earlier. We’re able to cancel orders without ever speaking…
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In this special guest feature, Ido Ramati, Founder, COO & President at Revuze, discusses how unstructured data is being wasted…
Continue ReadingHow AI is Demystifying B2B Customer Loyalty
In this special guest feature, Dan Zimmerman, Chief Product and Information Officer at MSTS, discusses how AI can help crack…
Continue ReadingBrickster Spotlight: Meet Alex
Databricks was a step-change for me both in technology and career growth. I lead a team called Resident Solutions Architects…
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In this special guest feature, Michael Scharff, CEO of Evolv, believes that in the rapidly evolving world of e-commerce, today’s…
Continue ReadingOpenText Core Experience Insights Delivers End-to-End Customer Journey Mapping for Data-driven Marketers
OpenText™ (NASDAQ: OTEX), (TSX: OTEX), a global leader in Enterprise Information Management (EIM), launched OpenText™ Core Experience Insights, a SaaS…
Continue ReadingCerebri AI Launches Cerebri Values CX v2 Platform
Cerebri AI, announced the official launch of its second-generation Cerebri Values Customer Experience platform (CV/CX v2), which is now in the hands of customers…
Continue ReadingSymphony AyasdiAI Launches Next-Generation AI Solution for Anti-Money Laundering
Symphony AyasdiAI announced the launch of Ayasdi AML, an advanced anti-money laundering (AML) solution that significantly boosts efforts to combat…
Continue ReadingReimagining Business in the Age of AI
Using these insights, you can tap into your customers’ needs and realign the services to bring in optimal experiences through…
Continue ReadingHow to Adapt to New Technology and Gain a Holistic View of Your Customer
Many organizations are sold on the fact that a tool can solve all of their data collection issues, but these…
Continue ReadingUsing ML and Azure to improve Customer Lifetime Value: On-Demand Webinar and FAQ Now Available!
Companies are generating value from Customer Lifetime Value in many ways, but the two most common are: Improved revenue. 80%…
Continue ReadingHow AI Can Help Marketers Harness Big Data Opportunities in 2019
In this special guest feature, Solomon Thimothy, CEO of DMA | Digital Marketing Agency, believes that digital marketing advancements in…
Continue ReadingWhy Natural Language Processing is the Next Big Thing for Insurers
By leveraging NLP’s capabilities to analyze human language and to generate dialogues using simple, conversational terms, some insurer chatbots are…
Continue ReadingPredicting Customer Lifetime Value with “Buy ‘Til You Die” probabilistic models in Python
And above all, how long should we expect a customer to be “alive” for?While these are very common questions among…
Continue ReadingHow to Conquer Cohort Analysis With a Powerful Clinical Research Tool
Directly from the data. KM says our best estimate of the probability of survival from one month to the next…
Continue ReadingThe Defining Role of Open Source Software for Managing Digital Data
When I think about technology and data today, there is a seismic shift from ‘confinement’, and ‘restriction’ to ‘openness’ and…
Continue ReadingCalculating New and Returning Customers in R
Calculating New and Returning Customers in RHamza RafiqBlockedUnblockFollowFollowingMay 22I recently came across an issue in which I wanted to calculate new…
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